Value co-creation : theoretical approaches and practical implications
Hannu Saarijärvi; P. K. Kannan; Hannu Kuusela
| Year of publication: |
2013
|
|---|---|
| Authors: | Saarijärvi, Hannu ; Kannan, P. K. ; Kuusela, Hannu |
| Published in: |
European business review : EBR ; the official journal of the International Management Centres, Europe. - Bingley : Emerald Group Publishing Limited, ISSN 0955-534X, ZDB-ID 1049254-9. - Vol. 25.2013, 1, p. 6-19
|
| Subject: | Betriebliche Wertschöpfung | Value creation | Kundenintegration | Customer integration | Service-Dominant Logic | Service-dominant logic | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009757397