Value creation from combining digital and non-digital resources : the case of "smart products"
Year of publication: |
2025
|
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Authors: | Ferreira, Carla Cleri ; Lind, Frida ; Pedersen, Ann-Charlott ; Eriksson, Victor |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 1873-2062, ZDB-ID 2012747-9. - Vol. 125.2025, p. 60-70
|
Subject: | Business relationships | Case study | Digital resource | Digitalization | Interaction | Interface | Networks | Digitalisierung | Digitization | Betriebliche Wertschöpfung | Value creation | Unternehmensnetzwerk | Business network | Electronic Commerce | E-commerce | Ressourcenorientierter Ansatz | Resource-based view | Informationstechnik | Information technology |
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