Value Driven Technology Road Mapping (VTRM) process integrating decision making and marketing tools: Case of Internet security technologies
Year of publication: |
2009
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Authors: | Fenwick, David ; Daim, Tugrul U. ; Gerdsri, Nathasit |
Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 2807002. - Vol. 76.2009, 8, p. 1055-1077
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