Varieties of Social Influence: The Role of Utility and Norms in the Success of a New Communication Medium
| Year of publication: |
1998
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| Authors: | Kraut, Robert E. ; Rice, Ronald E. ; Cool, Colleen ; Fish, Robert S. |
| Published in: |
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations. - Hanover, Md : INFORMS, ISSN 1047-7039, ZDB-ID 10222364. - Vol. 9.1998, 4, p. 437-453
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