Verhandlungen bei der Vermarktung von Investitionsgütern : eine Plausibilitäts- und Explorationsanalyse
vorgelegt von Franz-Karl Koch
| Year of publication: |
1987
|
|---|---|
| Authors: | Koch, Franz-Karl |
| Subject: | Investitionsgüter | Capital goods | Verhandlungen | Negotiations | B-to-B-Marketing | Business-to-business marketing | Wirtschaftsbau | Industrial construction | Theorie | Theory |
| Extent: | LXXXI, 579 S. : graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included ; Hochschulschrift ; Thesis ; Graue Literatur ; Non-commercial literature |
| Language: | German |
| Thesis: | Zugl.: Mainz, Univ., Diss., 1987 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000753548