Vertikale Wettbewerbsstrategien in der Konsumgüterindustrie
Jörg Westphal
| Year of publication: |
1991
|
|---|---|
| Authors: | Westphal, Jörg |
| Other Persons: | Gaitanides, Michael (degree supervisor) |
| Institutions: | Deutschland / Bundeswehr / Universität Hamburg (degree granting) |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Wettbewerbsstrategie | Competitive strategy | Konsumgüterindustrie | Consumer goods industry | Industrieökonomik | Industrial organization | Theorie | Theory | Deutschland | Germany | Konsumgütermarkt | Nachfragemacht | Konsumgüterhandel |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | XX, 314 S. graph. Darst. |
|---|---|
| Series: | Neue betriebswirtschaftliche Forschung : Nbf. - Wiesbaden : Gabler, ISSN 0175-8802, ZDB-ID 552571-8. - Vol. 85 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Bibliografie enthalten ; Bibliography included ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Hamburg, Univ. d. Bundeswehr, Diss., 1991 |
| Notes: | Literaturverz. S. 277 - 314 |
| ISBN: | 3-409-13398-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013354050