VIM model for appraising the trademark of an unlisted company according to IFRS 13
Romana Čižinská and Tomáš Krabec
| Year of publication: |
2014
|
|---|---|
| Authors: | Čižinská, Romana ; Krabec, Tomáš |
| Published in: |
Journal of accounting and auditing : research & practice ; JAARP. - Norristown, Pa. : IBIMA Publ., ISSN 2165-9532, ZDB-ID 2648289-7. - 2014, p. 1-17
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| Subject: | Brand value | brand valuation | intangible assets | Immaterielle Werte | Intangible assets | IFRS | Markenführung | Brand management | Markenartikel | Brand | Bilanzielle Bewertung | Accounting valuation | Markenimage | Brand image | Markenrecht | Trademark law | Immaterielle Güter | Intangible goods | Unternehmensbewertung | Firm valuation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.5171/2014.127202 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011594061