Virtue ethics and customer relationship management: towards a more holistic approach for the development of ‘best practice’
| Year of publication: |
2011
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|---|---|
| Authors: | Bull, Christopher ; Adam, Alison |
| Published in: |
Business ethics : a European review. - Oxford [u.a.] : Blackwell, ISSN 0962-8770, ZDB-ID 11508875. - Vol. 20.2011, 2, p. 121-131
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