VR and nostalgia : using animation in theme parks to enhance visitor engagement
Jae-Eun Oh and Anthony Kong
| Year of publication: |
2022
|
|---|---|
| Authors: | Oh, Jae-Eun ; Kong, Anthony |
| Published in: |
Journal of promotion management : innovations in planning and applied research. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7594, ZDB-ID 2112907-1. - Vol. 28.2022, 2, p. 113-127
|
| Subject: | animation | animation content attraction | nostalgia | returning visitors | Theme park | tourism motivation | virtual reality | VR | Freizeitwirtschaft | Leisure industries | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour | Naturschutzgebiet | Nature reserve | Virtuelle Realität | Virtual reality | Tierhaltung | Animal husbandry | Tourismus | Tourism |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10496491.2021.1987951 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012801960