Wege des Marketing : Festschrift zum 60. Geburtstag von Erwin Dichtl
hrsg. von Hans H. Bauer ...
| Year of publication: |
1995
|
|---|---|
| Other Persons: | Bauer, Hans H. (ed.) ; Dichtl, Erwin (honouree) ; Diller, Hermann (contributor) |
| Publisher: |
Berlin : Duncker & Humblot |
| Subject: | Marketing | Theorie | Theory | Deutschland | Germany | Erwin Dichtl |
| Description of contents: | Table of Contents [gbv.de] |
| Published items: |
21 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | XIII, 409 S. Ill., graph. Darst. |
|---|---|
| Series: | Schriften zum Marketing. - Berlin : Duncker & Humblot, ISSN 0343-5970, ZDB-ID 192563-5. - Vol. 36 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Bibliografie ; Festschrift |
| Language: | German |
| Notes: | Literaturangaben Enth. 21 Beitr. |
| ISBN: | 3-428-08249-4 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012879378