What Does It Take to Get Promoted in Marketing Academia? Understanding Exceptional Publication Productivity in the Leading Marketing Journals
| Year of publication: |
2009
|
|---|---|
| Authors: | Seggie, Steven H. ; Griffith, David A. |
| Published in: |
Journal of marketing. - Chicago, Ill : Publications Group of the American Marketing Association, ISSN 0022-2429, ZDB-ID 2183183. - Vol. 73.2009, 1, p. 122-132
|