What drives visitor economy crowdfunding? : the effect of digital storytelling on unified theory of acceptance and use of technology
Year of publication: |
2020
|
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Authors: | Kim, Myung-Ja ; Hall, Colin Michael |
Published in: |
Tourism management perspectives : TMP. - Amsterdam [u.a.] : Elsevier, ISSN 2211-9736, ZDB-ID 2672710-9. - Vol. 34.2020, p. 1-14
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Subject: | Crowdfunding | Digital storytelling | Leisure and tourism-related fields | South Korea | Unified theory of acceptance and use of technology (UTAUT) | Visitor economy | Innovationsakzeptanz | Innovation adoption | Südkorea | Narrative Methode | Narrative method | Tourismus | Tourism | Digitalisierung | Digitization |
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