When AI-based services fail : examining the effect of the self-AI connection on willingness to share negative word-of-mouth after service failures
Year of publication: |
2021
|
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Authors: | Huang, Bo ; Philp, Matthew |
Subject: | Artificial intelligence | attribution | negative world-of-mouth | self-enhancement | service failure | Dienstleistungsqualität | Service quality | Künstliche Intelligenz | Virales Marketing | Viral marketing | Beschwerdemanagement | Complaint management | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour |
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