When "I" becomes "we" : regulatory shift in a consumer's conflict resolution process
by Dongwoo Shin
| Year of publication: |
2007
|
|---|---|
| Authors: | Shin, Dongwoo |
| Publisher: |
Galveston, Tex. : Texas A&M University |
| Subject: | Marketing | Verbraucherverhalten | Konfliktregelung | Verbraucher | Psychologie |
| Extent: | XIV, 236 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | English |
| Thesis: | Zugl.: Galveston, Tex., Texas A&M Univ., Diss., 2007 |
| ISBN: | 978-0-549-09475-3 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004942694