When love leads the way! : conceptualizing triangular theory of love and expectations-confirmation theory in Islamic banking
Ismail Juma Ismail
| Year of publication: |
2023
|
|---|---|
| Authors: | Ismail, Ismail J. |
| Published in: |
Journal of Islamic marketing. - Bingley : Emerald, ISSN 1759-0841, ZDB-ID 2553045-8. - Vol. 14.2023, 11, p. 2887-2906
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| Subject: | Assurance | Brand addiction | Brand love | Empathy | Reliability | Responsiveness | Service quality | Tangibility | Emotion | Dienstleistungsqualität | Markenführung | Brand management | Islamisches Finanzsystem | Islamic finance | Konsumentenverhalten | Consumer behaviour | Markenartikel | Brand | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JIMA-03-2022-0089 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014428811