When social intrusiveness depletes customer value : A balanced perspective on the agency of simultaneous sharers in a commercial sharing experience
Year of publication: |
2019
|
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Authors: | Simon, Françoise ; Roederer, Claire |
Published in: |
Psychology & Marketing. - Wiley, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 36.2019, 11 (10.09.), p. 1082-1097
|
Publisher: |
Wiley |
Saved in:
Online Resource
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