When your world must be defended : choosing products to justify the system
Keisha M. Cutright; Eugenia C. Wu; Jillian C. Banfield; Aaron C. Kay; Gavan J. Fitzsimons
| Year of publication: |
2011
|
|---|---|
| Authors: | Cutright, Keisha M. ; Wu, Eugenia C. ; Banfield, Jillian C. ; Kay, Aaron C. ; Fitzsimons, Gavan J. |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 38.2011/12, 1, p. 62-77
|
| Subject: | Systemtheorie | Systems theory | Soziale Gruppe | Social group | Konsumentenverhalten | Consumer behaviour | USA | United States | Kanada | Canada |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009160947