Who will use augmented reality? : an integrated approach based on text analytics and field survey
Year of publication: |
2020
|
---|---|
Authors: | Li, Han ; Gupta, Ashish ; Zhang, Jie ; Flor, Nick |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 281.2020, 3 (16.3.), p. 502-516
|
Subject: | Augmented reality | Multi-method approach | Post-adoption use intention | Technical features | Text analytics |
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