Why and how to involve purchasing in new product development?
Year of publication: |
2021
|
---|---|
Authors: | Schiele, Holger ; Hofman, Erwin ; Zunk, Bernd Markus ; Eggers, Justus |
Published in: |
International journal of innovation management. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 1339582-8. - Vol. 25.2021, 3, p. 2150027-1-2150027-45
|
Subject: | New product development | purchasing | procurement | supplier early involvement | purchasing integration in NPD | Produktentwicklung | Beschaffung | Procurement | Lieferantenmanagement | Supplier relationship management | Innovationsmanagement | Innovation management | Konsumentenverhalten | Consumer behaviour | Lieferkette | Supply chain |
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