Why do consumers purchase further financial services? : application of the theory of planned behaviour
Year of publication: |
2022
|
---|---|
Authors: | Stopczyński, Andrzej R. ; Ziemba, Marika |
Published in: |
Finance a úvěr. - Praha : Datakonekt, ISSN 0015-1920, ZDB-ID 860318-2. - Vol. 72.2022, 3, p. 265-293
|
Subject: | financial services | market dysfunctions | consumers' decisions | consumer protection | theory of planned behaviour | Verbrauchereinstellung | Consumer attitudes | Konsumentenverhalten | Consumer behaviour | Finanzdienstleistung | Financial services | Verbraucherschutz | Consumer protection |
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