Why "i-mode" mobile platform failed to succeed outside Japan : an analysis from a business model perspective
Year of publication: |
2016
|
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Authors: | Al-Debei, Mutaz M. ; Al-Lozi, Enas ; Al-Hujran, Omar ; Aloudat, Anas |
Published in: |
International journal of business innovation and research. - Genève [u.a.] : Inderscience, ISSN 1751-0252, ZDB-ID 2271131-4. - Vol. 11.2016, 3, p. 397-416
|
Subject: | i-mode | mobile data services | MDS | business model | value network | Geschäftsmodell | Business model | Japan | Mobilkommunikation | Mobile communications | Betriebliche Wertschöpfung | Value creation |
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