Why product managers don’t cry over spilt milk : Rapid results can prevent long‐term failure

On the face of it, there may not seem much in common with a World Bank project to increase the productivity of Nicaraguan farmers, and British financial institutions’ need to bring profitable new products and services on stream quickly. Or with a US office‐product company’s determination to significantly increase revenues, or a Danish underwater acoustics company’s aim to reduce product development times from three years to three months.

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Year of publication:	2004
Published in:	Strategic Direction. - Emerald Group Publishing Limited, ISSN 1758-8588, ZDB-ID 2089990-7. - Vol. 20.2004, 4, p. 22-24
Publisher:	Emerald Group Publishing Limited
Subject:	Leadership \| Project management \| Banks \| Time estimates

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Type of publication:	Article
Type of publication (narrower categories):	viewpoint
Language:	English
Other identifiers:	10.1108/02580540410527494 [DOI]
Source:	Other ZBW resources

Persistent link: https://www.econbiz.de/10015009785