Why the home region matters : location and regional multinationals
Year of publication: |
2013
|
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Authors: | Rugman, Alan M. ; Oh, Chang Hoon |
Published in: |
British journal of management : BJM. - Oxford : Blackwell Publ., ISSN 1045-3172, ZDB-ID 1055434-8. - Vol. 24.2013, 4, p. 463-479
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Subject: | Internationaler Markteintritt | International market entry | Betriebliche Standortwahl | Firm location choice | Region | Unternehmenswachstum | Firm growth | Multinationales Unternehmen | Transnational corporation |
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