Extent: | XXIX, 210 S. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Bibliographie |
Language: | English |
ISBN: | 0-470-23179-3 ; 978-0-470-23179-1 |
Classification: | Marketing ; Betriebliche Information und Kommunikation |
Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004908836