Winning strategies for the new Latin markets
Fernando Robles; Françoise Simon; Jerry Haar
| Year of publication: |
c2003
|
|---|---|
| Authors: | Robles, Fernando ; Simon, Françoise L. ; Haar, Jerry |
| Publisher: |
Upper Saddle River, NJ [u.a.] : Financial Times/Prentice Hall |
| Subject: | Internationaler Markteintritt | International market entry | Multinationales Unternehmen | Transnational corporation | Internationaler Wettbewerb | International competition | Lateinamerika | Latin America |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | XXVIII, 364 S graph. Darst., Kt 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Interview ; Fallstudie ; Case study |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 0-13-061716-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001674377