Words that sell : more than 6,000 entries to help you promote your products, services, and ideas
Richard Bayan
| Year of publication: |
2006 ; Rev. and expanded ed.
|
|---|---|
| Authors: | Bayan, Richard |
| Publisher: |
New York, NY [u.a.] : McGraw-Hill |
| Subject: | Werbesprache | Marketing | Verkauf | Selling | Terminology | Advertising | Advertising copy |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXVI, 134 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes biographical references and index |
| ISBN: | 0-07-146785-8 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004862654