Work and Fun on the Internet: The Effects of Utilitarianism and Hedonism Online
| Year of publication: |
2012
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|---|---|
| Authors: | Scarpi, Daniele |
| Published in: |
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation. - New York, NY : Wiley, ISSN 1094-9968, ZDB-ID 14249509. - Vol. 26.2012, 1, p. 53-68
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