Xeptron’s forward thinking on reverse logistics : The task in hand

The establishment of a task force is a common response by businesses seeking to create significant organizational change. Xeptron, a US‐based computer corporation, perceived a need for this approach to improve its reverse logistics management in the Asia‐Pacific region. Reverse logistics means different things to different people. One authority has described it as the “process of moving a product from the point of consumption to another point for the purpose of recapturing the remaining value, or for the eventual proper disposal of the product”.