Extent:
XXIII, 283 S.
Ill., graph. Darst.
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Zugl.: Bochum, Ruhr-Univ., Diss., 2011
ISBN: 978-3-8349-3165-8
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10009728234