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accessRights:"restricted"
~isPartOf:"Information systems research : ISR"
~person:"Meißner, Martin"
~subject:"Personalization"
~subject:"Relationship marketing"
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Eye-tracking-based classification of information search behavior using machine learning : evidence from experiments in physical shops and virtual reality shopping environments
Pfeiffer, Jella
;
Pfeiffer, Thies
;
Meißner, Martin
; …
- In:
Information systems research : ISR
31
(
2020
)
3
,
pp. 675-691
Persistent link: https://www.econbiz.de/10012298119
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