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institution:"European Marketing Academy"
~institution:"Springer Gabler <Firma>"
~subject:"Consumer behaviour"
~subject:"Digitalisierung"
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10
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4
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European Marketing Academy
Springer Gabler <Firma>
American Marketing Association
24
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11
Information Resources Management Association
4
AMA Summer Academic Conference <2023, San Francisco, Calif.>
3
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Edward Elgar Publishing
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Haufe-Lexware GmbH & Co. KG
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Friedrich-Schiller-Universität Jena
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Athens Institute for Education and Research
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Marketing- und Kommunikationstrends : Interviewstudie zur Akzeptanz bei Digital Immigrants und Digital Natives
Kochhan, Christoph
;
Elsässer, Anne
;
Hachenberg, Michael
-
2020
Persistent link: https://www.econbiz.de/10012226971
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2
Marketing and competition in the information age : proceedings of the 28th EMAC conference, May 11 - 14, 1999, Humboldt University Berlin
Hildebrandt, Lutz
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10001530954
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3
Marketing: progress, prospects, perspectives : 26th EMAC Conference, 20th - 23rd May 1997, Warwick Business School ; proceedings
1997
Persistent link: https://www.econbiz.de/10000677540
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