//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Business Horizons"
~isPartOf:"International journal of electronic commerce : IJEC"
~subject:"Social Web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Social media"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Social Web
Social web
65
Consumer behaviour
28
Konsumentenverhalten
28
Social media
20
Internet marketing
18
Online-Marketing
18
Online retailing
16
Online-Handel
16
E-commerce
11
Electronic Commerce
11
Beziehungsmarketing
10
Relationship marketing
10
Viral marketing
9
Virales Marketing
9
Facebook
8
Website
8
Social network
7
Soziales Netzwerk
7
Brand management
6
Digital platform
6
Digitale Plattform
6
Twitter
6
Data Mining
5
Data mining
5
Markenführung
5
Social relations
5
Soziale Beziehungen
5
social media
5
social networks
5
Advertising
4
Advertising effects
4
Brand image
4
Confidence
4
Customer satisfaction
4
Data protection
4
Datenschutz
4
Empirical method
4
Empirische Methode
4
Internet
4
more ...
less ...
Online availability
All
Undetermined
21
Type of publication
All
Article
64
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
65
Aufsatz in Zeitschrift
65
Collection of articles of several authors
2
Sammelwerk
2
Case study
1
Fallstudie
1
Language
All
English
65
Author
All
Gammoh, Bashar S.
2
Huang, Chun-yao
2
Li, Ting
2
Liang, Ting-Peng
2
Thong, James Y. L.
2
Turban, Efraim
2
Aghakhani, Navid
1
Ahn, Joongho
1
Akkan, Can
1
Al-Hasan, Abrar
1
Archer, Norman P.
1
Arunasalam, Bavani
1
Baek, Hyunmi
1
Barrot, Christian
1
Bayzick, Jennifer
1
Bekkerman, Ron
1
Benbunan-Fich, Raquel
1
Benlian, Alexander
1
Berens, Guido A. J. M.
1
Blohm, Ivo
1
Bogers, Toine
1
Bosch, Antal van den
1
Casaló, Luis V.
1
Chang, Aihwa
1
Chen, Lei
1
Chen, Xiayu
1
Chen, Yuchi
1
Cheng, T. C. E.
1
Chiu, Chaochang
1
Chiu, Shih-Wen
1
Cho, Sungzoon
1
Choi, Youngseok
1
Chu, Chia-hsien
1
Civelek, Ismail
1
Cortizo, José Carlos
1
Cuthbertson, Richard
1
Dafoulas, George
1
Dai, Qizhi
1
Davison, Robert M.
1
Delort, Jean-Yves
1
more ...
less ...
Published in...
All
Business Horizons
International journal of electronic commerce : IJEC
Journal of business research : JBR
436
Technological forecasting & social change : an international journal
241
Journal of retailing and consumer services
219
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
International journal of internet marketing and advertising : IJIMA
145
Information systems research : ISR
141
SpringerLink / Bücher
135
Journal of management information systems : JMIS
115
Tourism management : research, policies, practice
113
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
96
Industrial marketing management : the international journal for industrial and high-tech firms
93
Business horizons
90
International journal of business information systems : IJBIS
84
Journal of marketing communications
83
International journal of hospitality management
82
Management science : journal of the Institute for Operations Research and the Management Sciences
82
International journal of advertising : the review of marketing communications
81
Psychology & marketing
81
Springer eBook Collection
81
Electronic commerce research
79
Management information systems : mis quarterly
77
Journal of internet commerce
75
Journal of marketing management : MM
71
Journal of promotion management : innovations in planning and applied research
70
Journal of travel and tourism marketing
68
The journal of product & brand management
68
Cogent business & management
65
Journal of electronic commerce research : JECR
65
The journal of brand management : an international journal
64
Journal of information & knowledge management : JIKM
63
International journal of electronic marketing and retailing : IJEMR
61
International journal of networking and virtual organisations : IJNVO
59
International journal of technology marketing : IJTMkt
59
Journal of marketing
57
Journal of organizational computing and electronic commerce
55
Journal of advertising research
54
Corporate communications : an international journal
52
Journal of knowledge management
52
more ...
less ...
Source
All
ECONIS (ZBW)
65
Showing
1
-
10
of
65
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effects of promotions on location-based social media : evidence from Foursquare
Zhang, Ke
;
Pelechrinis, Konstantinos
;
Lappas, Theodoros
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 36-65
Persistent link: https://www.econbiz.de/10011848494
Saved in:
2
Enhancing targeted advertising with social context endorsement
Li, Yung-Ming
;
Lin, Lienfa
;
Chiu, Shih-Wen
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
1
,
pp. 99-128
Persistent link: https://www.econbiz.de/10011433888
Saved in:
3
Handling consumer messages on social networking sites : customer service or privacy infringement?
Demmers, Joris
;
Dolen, Willemijn M. van
;
Weltevreden, …
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 8-35
Persistent link: https://www.econbiz.de/10011848488
Saved in:
4
Online social stock picking : an empirical examination
Al-Hasan, Abrar
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 66-97
Persistent link: https://www.econbiz.de/10011848496
Saved in:
5
A taxonomy of SME e-commerce platforms derived from a market-level analysis
Holland, Christopher P.
;
Gutiérrez-Leefmans, Manuela
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 161-201
Persistent link: https://www.econbiz.de/10011856638
Saved in:
6
A unified model for the adoption of electronic word of mouth on social network sites : Facebook as the exemplar
Aghakhani, Navid
;
Karimi, Jahangir
;
Salehan, Mohammad
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 202-231
Persistent link: https://www.econbiz.de/10011856640
Saved in:
7
Getting by or getting ahead on social networking sites? : the role of social capital in happiness and well-being
Munzel, Andreas
;
Galan, Jean-Philippe
;
Meyer-Waarden, Lars
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 232-257
Persistent link: https://www.econbiz.de/10011856644
Saved in:
8
Design of free-to-play mobile games for the competitive marketplace
Civelek, Ismail
;
Liu, Yipeng
;
Marston, Sean R.
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 258-288
Persistent link: https://www.econbiz.de/10011856660
Saved in:
9
Effects of customer heterogeneity on participation performance in virtual brand community : a two-stage semiparametric approach
Wu, Ji
;
Xie, Kang
;
Xiao, Jinghua
;
Xie, Jianhui
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 289-321
Persistent link: https://www.econbiz.de/10011856666
Saved in:
10
Consumer attitudes toward human-like avatars in advertisements : the effect of category knowledge and imagery
Gammoh, Bashar S.
;
Jiménez, Fernando R.
;
Wergin, Rand
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
3
,
pp. 325-348
Persistent link: https://www.econbiz.de/10011884530
Saved in:
1
2
3
4
5
6
7
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->