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isPartOf:"Business-to-business brand management : theory, research and executive case study exercises"
~isPartOf:"Harvard business review : HBR"
~isPartOf:"The corporate social responsibility reader"
~subject:"Soft drink industry"
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Soft drink industry
Softdrink-Industrie
5
Business ethics
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2
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Business-to-business brand management : theory, research and executive case study exercises
Harvard business review : HBR
The corporate social responsibility reader
Case studies on MNCs in India
3
Journal of economics & management strategy : JEMS
3
CSIO working papers
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Coopetition strategy : theory, experiments and cases
2
Department working papers / Bar-Ilan University, Department of Economics
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Global business and organizational excellence : a review of research & best practices
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Health taxes : policy and practice
2
International journal of production economics
2
Journal of business case studies
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Review of industrial organization : RIO
2
Ross School of Business working paper series
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Routledge studies in marketing
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Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis
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Agriculture, tourism and education ; Pt. 2
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Analele Universităţii Dunărea de Jos Galaţi / 1
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Analitika LĖSI
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Anspruchsgruppenorientierte Kommunikation : neue Ansätze zu Kunden-, Mitarbeiter- und Unternehmenskommunikation
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Bureau of Economics staff report / Federal Trade Commission
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CFO aktuell : Zeitschrift für Finance & Controlling
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CSR und Lebensmittelwirtschaft : nachhaltiges Wirtschaften entlang der Food Value Chain
1
Centre for Economic Research working paper series
1
China agricultural economic review : publ. in association with the China Agricultural University
1
Colección Alternativas
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Computers & operations research : and their applications to problems of world concern ; an international journal
1
Corporate social responsibility and environmental management
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Cultural critique and the global corporation
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Die Organisation in unruhigen Zeiten : über die Folgen von Strukturwandel, Veränderungsdruck und Funktionsverschiebung
1
Discussion paper series / CIS Middle Europe Centre, London Business School
1
Economia e management
1
Economics of Industry Group
1
Economics of industry publications
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Energy : the international journal ; technologies, resources, reserves, demands, impact, conservation, management, policy
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Becoming a better corporate citizen : how PepsiCo moved towrds a healthier future
Nooyi, Indra K.
;
Govindarajan, Vijay
- In:
Harvard business review : HBR
98
(
2020
)
2
,
pp. 94-103
Persistent link: https://www.econbiz.de/10012288877
Saved in:
2
SodaStream’s CEO on turning a banned Super Bowl ad into marketing gold
Birnbaum, Daniel
- In:
Harvard business review : HBR
92
(
2014
)
1/2
,
pp. 39-42
Persistent link: https://www.econbiz.de/10010235447
Saved in:
3
Building brand equity between manufacturers and retailers
Tran, Quan
;
Cox, Carmen
- In:
Business-to-business brand management : theory, …
,
(pp. 115-194)
.
2009
Persistent link: https://www.econbiz.de/10008661021
Saved in:
4
Cadbury Schweppes : 2006 CSR report ; our CSR vision and strategy
In:
The corporate social responsibility reader
,
(pp. 223-228)
.
2008
Persistent link: https://www.econbiz.de/10003683935
Saved in:
5
Living its values : Coca-Cola in India
Aid, Christian
- In:
The corporate social responsibility reader
,
(pp. 229-235)
.
2008
Persistent link: https://www.econbiz.de/10003683947
Saved in:
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