//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Diskussionsarbeit"
~isPartOf:"The journal of brand management : an international journal"
~person:"Penna, Daniele"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Sponsoring"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand management
1
Football
1
Fußball
1
Markenführung
1
Sponsoring
1
Sponsorship
1
Sport
1
Sportmarketing
1
Sports
1
Sports marketing
1
activation
1
brand
1
case study
1
international
1
sponsorship
1
sport
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Penna, Daniele
Lüking, Niels
3
Moharana, Tapas Ranjan
2
Schindler, Diana
2
Andersen, Lars Kaa
1
Batt, Verena
1
Biune, Søren
1
Bruhn, Manfred
1
Finger, Tim
1
Grohs, Reinhard
1
Guenzi, Paolo
1
Hofer, Katharina
1
Holzer, Matthias
1
Malhotra, Ritu
1
Pradhan, Debasis
1
Roy, Debashree
1
Saxena, Garima
1
Tuzovic, Sven
1
more ...
less ...
Published in...
All
Diskussionsarbeit
The journal of brand management : an international journal
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How to use a sponsorship plattform to support an international master brand strategy : the UniCredit UEFA champions league sponsorship
Penna, Daniele
;
Guenzi, Paolo
- In:
The journal of brand management : an international journal
21
(
2014
)
2
,
pp. 133-149
Persistent link: https://www.econbiz.de/10010252612
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->