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isPartOf:"Diskussionspapier des Instituts für Organisationsökonomik : [DP-IO]"
~isPartOf:"International journal of sport finance"
~isPartOf:"International journal of sport management and marketing : IJSMM"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Sport event
160
Sportveranstaltung
160
Professional sports
58
Profisport
58
Sport
58
Sports
58
Sportmarketing
46
Sports marketing
46
Football
41
Fußball
41
Consumer behaviour
36
USA
24
United States
24
Big event
21
Großveranstaltung
21
Ball game
18
Ballsport
18
Sponsoring
16
Sponsorship
16
Sport organization
14
Sportorganisation
14
Sport policy
13
Sportpolitik
13
Deutschland
12
Germany
12
Social Web
12
Social web
12
Impact assessment
11
Olympic Games
11
Wirkungsanalyse
11
Athletes
10
Jugendliche
10
Management
10
Sportler
10
Youth
10
Event marketing
9
Event-Marketing
9
Motivation
8
Motorsport
8
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14
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1
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35
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35
Aufsatz in Zeitschrift
35
Conference paper
2
Konferenzbeitrag
2
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
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1
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English
36
Author
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Kaplanidou, Kyriaki
2
Kim, Ari
2
Weimar, Daniel
2
Wicker, Pamela
2
Alguacil, Mario
1
Anderson, Dean F.
1
Balasubramanian, Sridhar
1
Barajas, Angel
1
Bayus, Barry L.
1
Braunstein-Minkove, Jessica R.
1
Bravo, Gonzalo A.
1
Breuer, Christoph
1
Cho, Sungho
1
Choi, Moonhoon
1
Clavio, Galen
1
Cooper, Coyte G.
1
Dekhil, Fawzi
1
Desbordes, Michel
1
Dilger, Alexander
1
Eddy, Terence
1
Fox, Alexander
1
Friedman, Jorge R.
1
Friedman-Soza, Antonio
1
Gasparetto, Thadeu
1
Geczi, Gabor
1
Glebova, Ekaterina
1
Goss, Benjamin D.
1
Gray, Dianna P.
1
Greenwell, T. Christopher
1
Hallmann, Kristin
1
Hambrick, Marion E.
1
Havard, Cody T.
1
Jakobsen, Tor G.
1
Jubenville, Colby B.
1
Kemper, Christopher
1
Khammassi, Salma
1
Kiefer, Stephanie
1
Kim, Jeeyoon
1
Kim, Yu Kyoum
1
Kotrba, Vojtĕch
1
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Diskussionspapier des Instituts für Organisationsökonomik : [DP-IO]
International journal of sport finance
International journal of sport management and marketing : IJSMM
Sport marketing quarterly : preferred journal of the Sport Marketing Association
33
Journal of sport management : the official journal of the North American Society of Sport Management
25
International journal of sports marketing & sponsorship
23
European Sport management quarterly : ESMQ
22
Journal of sports economics
22
Sport management review
13
Journal of business research : JBR
10
International journal of event and festival management
6
Journal of travel and tourism marketing
5
Tourism management : research, policies, practice
5
European journal of marketing : EJM
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Sport, Business and Management : an international journal ; SBM
4
Applied economics
3
Applied economics letters
3
Behavioural sports economics : a research companion
2
Gabler Research / Event- und Impaktforschung
2
International journal of advertising : the quarterly review of marketing communications
2
Journal of consumer behaviour : an international research review
2
Journal of marketing management : MM
2
Journal of promotion management : JPM
2
Journal of strategic marketing
2
Psychology & marketing
2
Strategies in sports marketing : technologies and emerging trends
2
The journal of brand management : an international journal
2
Tourism economics : the business and finance of tourism and recreation
2
Working papers / Wharton School, University of Pennsylvania / Marketing
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Annales Universitatis Mariae Curie-Skłodowska / H
1
Asia Pacific journal of marketing and logistics
1
Benchmarking : an international journal
1
Co-creation and well-being in tourism
1
Consumer behavior review : CBR
1
Contemporary research in sports economics : proceedings of the 5th ESEA Conference
1
Discussion Paper of the Institute for Organisational Economics 11/2013
1
Discussion paper / Tinbergen Institute
1
Economic inquiry : journal of the Western Economic Association International
1
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ECONIS (ZBW)
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1
"If there is no football, then we have nothing to discuss" : a phenomenological study on football fandom and COVID-19 pandemic
Glebova, Ekaterina
;
Zare, Fateme
;
Desbordes, Michel
; …
- In:
International journal of sport management and marketing …
23
(
2023
)
5
,
pp. 373-390
Persistent link: https://www.econbiz.de/10014428298
Saved in:
2
Spectator interest in attending future Danish men's national soccer team matches : a study of demand
Storm, Rasmus K.
;
Jakobsen, Tor G.
;
Schelde, Nikolaj
- In:
International journal of sport finance
18
(
2023
)
2
,
pp. 61-70
Persistent link: https://www.econbiz.de/10014316057
Saved in:
3
Digital engagement with Super Bowl commercials : analysing likeability, length, and mood
Loveland, Karen Ann
;
Smith, Katherine Taken
;
Smith, L. …
- In:
International journal of sport management and marketing …
23
(
2023
)
4
,
pp. 275-289
Persistent link: https://www.econbiz.de/10014311030
Saved in:
4
Who are Minor League Baseball spectators? : developing a motivation-based segmentation typology of MiLB game attendees
Kim, Ari
;
Braunstein-Minkove, Jessica R.
;
Choi, Moonhoon
- In:
International journal of sport management and marketing …
23
(
2023
)
4
,
pp. 290-309
Persistent link: https://www.econbiz.de/10014311057
Saved in:
5
Consumer and employer discrimination in professional sports markets : new evidence from Major League Baseball
Maennig, Wolfgang
;
Mueller, Steffen Q.
- In:
International journal of sport finance
17
(
2022
)
4
,
pp. 230-244
Persistent link: https://www.econbiz.de/10013465211
Saved in:
6
Do they behave the same? : identifying the motives and behavioural intentions that influence the event loyalty of different distance triathletes
Myburgh, Esmarie
;
Kruger, Martinette
- In:
International journal of sport management and marketing …
22
(
2022
)
3/4
,
pp. 211-242
Persistent link: https://www.econbiz.de/10013362591
Saved in:
7
Why do(n't) young people watch the Olympics? : a comparison of motives and constraints for attendance and media viewing
Kim, Jeeyoon
;
Kim, Yu Kyoum
- In:
International journal of sport management and marketing …
21
(
2021
)
5/6
,
pp. 386-409
Persistent link: https://www.econbiz.de/10012800956
Saved in:
8
Nationality-based prejudice in sports : fan demand for foreign athletes in the Czech
Kotrba, Vojtĕch
- In:
International journal of sport finance
16
(
2021
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10012507685
Saved in:
9
Fan involvement and unusual investor behavior : evidence from a football fan bond
Weimar, Daniel
;
Fox, Alexander
- In:
International journal of sport finance
16
(
2021
)
1
,
pp. 16-32
Persistent link: https://www.econbiz.de/10012508264
Saved in:
10
The role of tournament relevance for football matches on free-to-air television
Gasparetto, Thadeu
;
Barajas, Angel
- In:
International journal of sport finance
15
(
2020
)
1
,
pp. 16-26
Persistent link: https://www.econbiz.de/10012595556
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