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isPartOf:"Employer Branding : Arbeitgeber positionieren und präsentieren"
~isPartOf:"The journal of product & brand management"
~person:"Azar, Salim L."
~subject:"Markenführung"
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Markenführung
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Azar, Salim L.
Guzman, Francisco
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Employer Branding : Arbeitgeber positionieren und präsentieren
The journal of product & brand management
Journal of business research : JBR
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
The journal of brand management : an international journal
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Toward an understanding of brand sexual associations
Azar, Salim L.
- In:
The journal of product & brand management
24
(
2015
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10010514487
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2
Exploring brand masculine patterns : moving beyond monolithic masculinity
Azar, Salim L.
- In:
The journal of product & brand management
22
(
2013
)
7
,
pp. 502-512
Persistent link: https://www.econbiz.de/10010225089
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