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isPartOf:"Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen"
~isPartOf:"International journal of business communication : IJBC ; a publication of the Association of Business Communication"
~isPartOf:"Journal of promotion management : innovations in planning and applied research"
~subject:"public relations"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Corporate communication"
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public relations
Public relations
58
Öffentlichkeitsarbeit
58
Communication
25
Kommunikation
25
Crisis management
22
Krisenmanagement
22
Internal communication
21
Interne Kommunikation
21
Corporate Social Responsibility
16
Corporate social responsibility
16
Social Web
15
Social web
15
Consumer behaviour
10
Konsumentenverhalten
10
crisis communication
9
Corporate reputation
6
Firmenimage
6
Organizational behaviour
5
Verhalten in Organisationen
5
corporate communication
5
Advertising
4
Arbeitsverhalten
4
Corporate culture
4
Credibility
4
Führungskräfte
4
Glaubwürdigkeit
4
Managers
4
Stakeholder
4
Unternehmenskultur
4
Werbung
4
Work behaviour
4
crisis management
4
social media
4
Advertising effects
3
China
3
Corporate disclosure
3
Emotion
3
Führungsstil
3
Internet marketing
3
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Aufsatz in Zeitschrift
Article in journal
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English
5
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Chung, Angie
1
Eisenmann, Marianne
1
Holman, Maggie
1
Jiang, Hua
1
Lee, Kang Bok
1
Marsen, Sky
1
O'Neil, Julie
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Shen, Hongmei
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Strauß, Nadine
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Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
International journal of business communication : IJBC ; a publication of the Association of Business Communication
Journal of promotion management : innovations in planning and applied research
Journal of promotion management : JPM
5
Journal of nonprofit & public sector marketing
4
Journal of marketing communications
3
Journal of sport management : the official journal of the North American Society of Sport Management
3
Business history review
2
European research studies
2
Health marketing quarterly
2
Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online)
2
Studies and scientific researches / Faculty of Economic Sciences, Centre for Economic Studies and Research, "Vasile Alecsandri University of Bacau"
2
Athens journal of business & economics : AJBE
1
Business & society
1
Central European business review : CEBR
1
Cogent business & management
1
Contemporary economics
1
Corporate social responsibility and environmental management
1
Global business & economics review
1
International journal of business and globalisation : IJBG
1
International journal of business and systems research
1
International journal of business communication : IJBC : a publication of the Association for Business Communication
1
International journal of economics and business research : IJEBR
1
International journal of innovation and technology management
1
International journal of nonprofit & voluntary sector marketing
1
International journal of technology marketing : IJTMkt
1
Journal for global business advancement : JGBA
1
Journal of business communication : JBC
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of interdisciplinary economics
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing education : JME
1
Journal of marketing for higher education
1
Journal of marketing management : MM
1
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
1
Journal of organizational computing and electronic commerce
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
Management communication quarterly : an international journal
1
Management learning : the journal for managerial and organizational learning
1
Middle East journal of management : MEJM
1
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ECONIS (ZBW)
5
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1
Framing sustainable finance : a critical analysis of op-eds in the financial times
Strauß, Nadine
- In:
International journal of business communication : IJBC …
60
(
2023
)
4
,
pp. 1427-1440
Persistent link: https://www.econbiz.de/10014365735
Saved in:
2
Corporate apology after bad publicity : a dual-process model of CSR fit and CSR history on purchase intention and negative word of mouth
Chung, Angie
;
Lee, Kang Bok
- In:
International journal of business communication : IJBC …
59
(
2022
)
3
,
pp. 406-426
Persistent link: https://www.econbiz.de/10013256548
Saved in:
3
Toward a relational theory of employee engagement : understanding authenticity, transparency, and employee behaviors
Jiang, Hua
;
Shen, Hongmei
- In:
International journal of business communication : IJBC …
60
(
2023
)
3
,
pp. 948-975
Persistent link: https://www.econbiz.de/10014291696
Saved in:
4
A mixed methods examination of how people assess the credibility of sources used by public relations practitioners
O'Neil, Julie
;
Eisenmann, Marianne
;
Holman, Maggie
- In:
Journal of promotion management : innovations in …
26
(
2020
)
1
,
pp. 75-96
Persistent link: https://www.econbiz.de/10012179103
Saved in:
5
Navigating crisis : the role of communication in organizational crisis
Marsen, Sky
- In:
International journal of business communication : IJBC …
57
(
2020
)
2
,
pp. 163-175
Persistent link: https://www.econbiz.de/10012193524
Saved in:
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