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isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Journal of marketing"
~isPartOf:"Services marketing quarterly"
~subject:"Customer service"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Beziehungsmanagement"
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Customer service
Konsumentenverhalten
Beziehungsmarketing
262
Relationship marketing
262
Consumer behaviour
103
Customer satisfaction
69
Kundenzufriedenheit
69
Dienstleistungsqualität
67
Service quality
67
Lieferantenmanagement
31
Supplier relationship management
31
USA
28
United States
28
Customer value
23
Kundenwert
23
Brand management
22
Markenführung
22
Kundenservice
21
Social Web
21
Social web
21
Customer integration
20
Kundenintegration
20
Marketing management
20
Marketingmanagement
20
Beschwerdemanagement
18
Complaint management
18
customer satisfaction
17
relationship marketing
16
Einzelhandel
15
Internet marketing
15
Online-Marketing
15
Retail trade
15
customer loyalty
13
loyalty
13
Brand image
12
E-commerce
12
Electronic Commerce
12
Markenimage
12
Salespeople
11
Verkaufspersonal
11
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4
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Article
116
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116
Aufsatz in Zeitschrift
116
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English
111
German
5
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Kumar, V.
4
Haws, Kelly L.
3
Palmatier, Robert W.
3
Bleier, Alexander
2
Choi, Beom Joon
2
Falk, Tomas
2
Fang, Eric
2
Ferraro, Rosellina
2
Hamilton, Ryan
2
Kwak, Hyokjin
2
Leisen Pollack, Birgit
2
Liu, Yuping
2
Mattila, Anna S.
2
Mukhopadhyay, Anirban
2
Neslin, Scott A.
2
Puzakova, Marina
2
Quach, Sara
2
Ruyter, Ko de
2
Shin, Hyunju
2
Thaichon, Park
2
Tran, Trang P.
2
Wieseke, Jan
2
Adomaviciute-Sakalauske, Karina
1
Aggarwal, Praveen
1
Ahearne, Michael
1
Ailawadi, Kusum L.
1
Alavi, Sascha
1
Allen, B. J.
1
Amaad, Hafiz
1
Andrews, Michelle
1
Anselmsson, Johan
1
Aspara, Jaakko
1
Ballings, Michel
1
Banerjee, Shubhomoy
1
Bansal, Ishita
1
Basu, Amiya K.
1
Bavalur, Amulya Sai
1
Bechkoff, Jennifer R.
1
Beewah Ooi
1
Belz, Christian
1
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Harvard-Business-Manager : das Wissen der Besten
Journal of marketing
Services marketing quarterly
Journal of retailing and consumer services
470
Journal of business research : JBR
370
International journal of hospitality management
175
The journal of services marketing
135
The journal of product & brand management
97
Journal of the Academy of Marketing Science
85
The journal of brand management : an international journal
83
Psychology & marketing
76
The service industries journal
76
Cogent business & management
74
Journal of hospitality marketing & management
74
International journal of contemporary hospitality management
72
Journal of retailing
70
Journal of travel and tourism marketing
70
Asia Pacific journal of marketing and logistics
69
Journal of strategic marketing
68
Industrial marketing management : the international journal for industrial and high-tech firms
60
Marketing intelligence & planning
59
Journal of service management
58
Journal of service research : JSR
58
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
56
The international review of retail, distribution and consumer research
56
SpringerLink / Bücher
54
Tourism management : research, policies, practice
52
European journal of marketing : EJM
51
International journal of retail & distribution management
50
International journal of electronic marketing and retailing : IJEMR
47
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
47
International journal of internet marketing and advertising : IJIMA
46
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
44
Service business
43
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
41
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
40
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
38
Journal of service research
38
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
37
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
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ECONIS (ZBW)
116
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1
Service agent driven co-created caring in chat-based customer service encounters
Heinonen, Johanna
;
Sthapit, Erose
- In:
Services marketing quarterly
45
(
2024
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014513536
Saved in:
2
Online content creators' and viewers' interdependent journeys
Hollebeek, Linda D.
;
Anselmsson, Johan
; …
- In:
Services marketing quarterly
45
(
2024
)
3
,
pp. 296-318
Persistent link: https://www.econbiz.de/10015049447
Saved in:
3
Exploring antecedents and outcomes of customer engagement among elite football fans
Winell, Erik
- In:
Services marketing quarterly
44
(
2023
)
2/3
,
pp. 167-187
Persistent link: https://www.econbiz.de/10014320367
Saved in:
4
Finding goldilocks influencers : how follower count drives social media engagement
Wies, Simone
;
Bleier, Alexander
;
Edeling, Alexander
- In:
Journal of marketing
87
(
2023
)
3
,
pp. 383-405
Persistent link: https://www.econbiz.de/10014245099
Saved in:
5
From user behavior to subscription sales : an insight into e-book platform leveraging customer segmentation and A/B testing
Hashemian, Farid
;
Maleki, Negar
;
Zeinali, Yasser
- In:
Services marketing quarterly
45
(
2024
)
2
,
pp. 153-181
Persistent link: https://www.econbiz.de/10014566256
Saved in:
6
A framework to improve the digital customer experience in complex services
Kandil, Omnia
;
Dessart, Laurence
;
Standaert, Willem
; …
- In:
Services marketing quarterly
45
(
2024
)
1
,
pp. 25–54
Persistent link: https://www.econbiz.de/10014513537
Saved in:
7
Navigating on mobile shopping applications : examining the interplay among online customer experience, customer brand relationships and customer citizenship behavior
Bansal, Ishita
;
Thakur, Anand
- In:
Services marketing quarterly
45
(
2024
)
3
,
pp. 256-295
Persistent link: https://www.econbiz.de/10015049444
Saved in:
8
The role of customer complaint management on switching intention and customer exit in fitness centers
Campos, Pimenta, Marco Tulio
;
Mesquita, José Marcos …
- In:
Services marketing quarterly
44
(
2023
)
1
,
pp. 51-72
Persistent link: https://www.econbiz.de/10013546191
Saved in:
9
I deserve that deal! : effects of new customer exclusive promotions on existing service customers
Gardner, Mary Jane
;
Melancon, Joanna Phillips
- In:
Services marketing quarterly
44
(
2023
)
1
,
pp. 73-102
Persistent link: https://www.econbiz.de/10013546192
Saved in:
10
The differential impact of e-service quality's dimensions on trust and loyalty of retail bank customers in an emerging market
Shaikh, Ateeque
;
Banerjee, Shubhomoy
;
Singh, Baljeet
- In:
Services marketing quarterly
44
(
2023
)
2/3
,
pp. 121-141
Persistent link: https://www.econbiz.de/10014320365
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