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isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Asia Pacific journal of marketing and logistics"
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Search: subject_exact:"Segmented markets"
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Market segmentation
15
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Industrial marketing management : the international journal for industrial and high-tech firms
Asia Pacific journal of marketing and logistics
Journal of retailing and consumer services
31
NBER working paper series
24
Tourism management : research, policies, practice
23
Journal of travel and tourism marketing
20
Journal of strategic marketing
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SpringerLink / Bücher
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Working paper / National Bureau of Economic Research, Inc.
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Discussion paper / Centre for Economic Policy Research
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Journal of business research : JBR
17
Marketing intelligence & planning
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Journal of targeting, measurement and analysis for marketing
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Journal of vacation marketing : an international journal
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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European journal of operational research : EJOR
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Journal of revenue and pricing management
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NBER Working Paper
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CESifo working papers
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Gabler Edition Wissenschaft
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Tourism economics : the business and finance of tourism and recreation
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European journal of marketing : EJM
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International journal of contemporary hospitality management
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International journal of hospitality management
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Journal of banking & finance
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Segmentation in social marketing : process, methods and application
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The journal of consumer marketing
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Faculty & research / Insead : working paper series
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International journal of industrial organization
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International journal of retail & distribution management
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Journal of marketing management : MM
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The international review of retail, distribution and consumer research
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Discussion paper / Tinbergen Institute
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Jahrbuch der Absatz- und Verbrauchsforschung
9
Journal of financial economics
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Journal of food products marketing
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of hospitality marketing & management
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Is segmentation a theory? : improving the theoretical basis of a foundational concept in business-to-business marketing
Ritter, Thomas
;
Pedersen, Carsten Lund
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 82-92
Persistent link: https://www.econbiz.de/10014456187
Saved in:
2
Sustainable lifestyles, eating out habits and the green gap : a study of food waste segments
Liu, Hongbo
;
McCarthy, Breda
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
4
,
pp. 920-943
Persistent link: https://www.econbiz.de/10014285920
Saved in:
3
Lifestyle segmentation of older Koreans : a longitudinal comparison of segments and life satisfaction
Jung, Kwon
;
Jung, Jihye
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
1
,
pp. 3-30
Persistent link: https://www.econbiz.de/10012798102
Saved in:
4
Domain-specific market segmentation : a wine-related lifestyle (WRL) approach
Bruwer, Johan
;
Roediger, Brigitte
;
Herbst, Frikkie
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 4-26
Persistent link: https://www.econbiz.de/10011613289
Saved in:
5
Market segmentation and pricing strategies based on product platform
Su, Qin
;
Liu, Weiyan
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 183-199
Persistent link: https://www.econbiz.de/10011613346
Saved in:
6
Marketing implications from a behaviourism perspective of consumption dynamics and socio-demographics of wine consumers
Bruwer, Johan
;
McCutcheon, Emily
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
3
,
pp. 519-537
Persistent link: https://www.econbiz.de/10011739459
Saved in:
7
Investigating determinants of youth's intentions of seeking microcredit in the post-conflict era
Jebarajakirthy, Charles
;
Lobo, Antonio C.
;
Hewege, Chandana
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
6
,
pp. 579-601
Persistent link: https://www.econbiz.de/10010495838
Saved in:
8
The Chinese wine market : a market segmentation study
Liu, Hong Bo
;
McCarthy, Breda
;
Chen, Tingzhen
;
Guo, Shu
; …
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
3
,
pp. 450-471
Persistent link: https://www.econbiz.de/10010384985
Saved in:
9
Market segmentation in the cell phone market among adolescents and young adults
Haverila, Matti J.
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
3
,
pp. 346-368
Persistent link: https://www.econbiz.de/10009776160
Saved in:
10
Generalized linear interactive model for market segmentation : the air freight market
Ming-Chih, Tsai
;
Yi-Ting, Tsai
;
Ching-Wei, Lien
- In:
Industrial marketing management : the international …
40
(
2011
)
3
,
pp. 439-446
Persistent link: https://www.econbiz.de/10008991566
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