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isPartOf:"Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet"
~isPartOf:"International journal of hospitality management"
~person:"Bufquin, Diego"
~person:"Schuckert, Markus"
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3
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2
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E-Wom
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Bufquin, Diego
Schuckert, Markus
Law, Chun Hung Roberts
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Li, Hengyun
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Zhang, Zili
3
Albrecht, Carmen-Maria
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Back, Robin M.
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Bai, Billy
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Liu, Xianwei
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Okumus, Fevzi
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
International journal of hospitality management
Journal of travel and tourism marketing
4
Source
All
ECONIS (ZBW)
4
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1
Effects of hotel website photographs and length of textual descriptions on viewers' emotions and behavioral intentions
Bufquin, Diego
;
Park, Jeong-Yeol
;
Back, Robin M.
; …
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012241894
Saved in:
2
Effects of hotel website photograph size and human images on perceived transportation and behavioral intentions
Back, Robin M.
;
Park, Jeong-Yeol
;
Bufquin, Diego
; …
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012293764
Saved in:
3
How do domestic and international high-end hotel brands receive and manage customer feedback?
Schuckert, Markus
;
Liang, Sai
;
Law, Chun Hung Roberts
; …
- In:
International journal of hospitality management
77
(
2019
),
pp. 528-537
Persistent link: https://www.econbiz.de/10011988936
Saved in:
4
A segmentation of online reviews by language groups : how English and non-English speakers rate hotels differently
Schuckert, Markus
;
Liu, Xianwei
;
Law, Chun Hung Roberts
- In:
International journal of hospitality management
48
(
2015
),
pp. 143-149
Persistent link: https://www.econbiz.de/10011341593
Saved in:
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