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isPartOf:"International journal of wine business research : IJWBR"
~isPartOf:"The journal of product & brand management"
~isPartOf:"Wine, networks and scales : intermediation in the production, distribution and consumption of wine"
~subject:"Marketing strategy"
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International journal of wine business research : IJWBR
The journal of product & brand management
Wine, networks and scales : intermediation in the production, distribution and consumption of wine
Business horizons
1
International journal of wine business research
1
Wine Economics and Policy
1
Source
All
ECONIS (ZBW)
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1
Assessing brand equity in the luxury wine market by exploiting tastemaker scores
Blair, Amanda J.
;
Atanasova, Christina
;
Pitt, Leyland F.
; …
- In:
The journal of product & brand management
26
(
2017
)
5
,
pp. 447-452
Persistent link: https://www.econbiz.de/10011778291
Saved in:
2
Strategic winery reputation management : exploring German wine guides
Dressler, Marc
- In:
International journal of wine business research : IJWBR
28
(
2016
)
1
,
pp. 4-21
Persistent link: https://www.econbiz.de/10011562723
Saved in:
3
Website quality and internal business factors : an empirical investigation in the Italian wine industry
Galati, Antonino
;
Crescimanno, Maria
;
Tinervia, Salvatore
; …
- In:
International journal of wine business research : IJWBR
28
(
2016
)
4
,
pp. 308-326
Persistent link: https://www.econbiz.de/10011641644
Saved in:
4
Exploring wine knowledge, aesthetics and ephemerality : clustering consumers
Hall, Daniel
- In:
International journal of wine business research : IJWBR
28
(
2016
)
2
,
pp. 134-153
Persistent link: https://www.econbiz.de/10011590141
Saved in:
5
Business dynamics of on-premise wine trade: cases from South Korea
Hwang, Jeeah
;
Kunc, Martin
- In:
International journal of wine business research : IJWBR
27
(
2015
)
3
,
pp. 239-254
Persistent link: https://www.econbiz.de/10011477520
Saved in:
6
Website-reflected operating characteristics of wineries' wine clubs
Williamson, Nicholas C.
;
Bhadury, Joyendu
- In:
International journal of wine business research : IJWBR
26
(
2014
)
4
,
pp. 244-258
Persistent link: https://www.econbiz.de/10010462625
Saved in:
7
Agritourism consumers' participation in wine tasting events : an econometric analysis
Govindasamy, Ramu
;
Kelley, Kathleen
- In:
International journal of wine business research : IJWBR
26
(
2014
)
2
,
pp. 120-138
Persistent link: https://www.econbiz.de/10010387276
Saved in:
8
Motivations of wine travelers in rural Northeast Iowa
Grybovych, Oksana
;
Lankford, Jill
;
Lankford, Samuel
- In:
International journal of wine business research : IJWBR
25
(
2013
)
4
,
pp. 285-309
Persistent link: https://www.econbiz.de/10010227998
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