//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~isPartOf:"Journal of consumer behaviour : an international research review"
~person:"Cauberghe, Veroline"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Konsumentenverhalten"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
2
Konsumentenverhalten
2
Advertising effects
1
Celebrity endorsement
1
Celebrity-Werbung
1
Children
1
Kinder
1
Personality trait
1
Persönlichkeitsmerkmal
1
Product Placement
1
Product placement
1
Werbewirkung
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Cauberghe, Veroline
Dahlén, Micael
4
Hassan, Louise M.
4
Matthes, Jörg
4
Muehling, Darrel D.
4
Spears, Nancy
4
Belk, Russell W.
3
Buchanan-Oliver, Margo
3
Chang, Chingching
3
Eisend, Martin
3
Gentina, Elodie
3
Gentry, James W.
3
Hamilton, Kathy
3
Naderer, Brigitte
3
Parry, Sara
3
Reijmersdal, Eva A. van
3
Rosengren, Sara
3
Seo, Yuri
3
Shiu, Edward
3
Stafford, Marla Royne
3
Yoon, Sukki
3
Albinsson, Pia A.
2
Amos, Clinton
2
Baek, Tae Hyun
2
Bajde, Domen
2
Burchell, Kevin
2
Caruana, Robert
2
Chattaraman, Veena
2
Chatzidakis, Andreas
2
Cherrier, Hélène
2
Dens, Nathalie
2
Eckhardt, Giana M.
2
Elliott, Richard
2
Fam, Kim Shyan
2
Fitchett, James
2
Gavish, Yossi
2
Green, Todd
2
Heslop, Louise A.
2
Hudders, Liselot
2
Kareklas, Ioannis
2
more ...
less ...
Published in...
All
Journal of advertising : official publication of the American Academy of Advertising
Journal of consumer behaviour : an international research review
European journal of marketing : EJM
2
International journal of advertising : the quarterly review of marketing communications
1
International journal of advertising : the review of marketing communications
1
Journal of advertising
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The development and testing of a child-inspired advertising disclosure to alert children to digital and embedded advertising
De Jans, Steffi
;
Vanwesenbeeck, Ini
;
Cauberghe, Veroline
; …
- In:
Journal of advertising : official publication of the …
47
(
2018
)
3
,
pp. 255-269
Persistent link: https://www.econbiz.de/10011930120
Saved in:
2
Direct evaluative conditioning in brand placement : the impact of scene valence and prominence on brand placement repetition effects
D'Hooge, Serena C.
;
Hudders, Liselot
;
Cauberghe, Veroline
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
5
,
pp. 452-462
Persistent link: https://www.econbiz.de/10011814876
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->