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isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~language:"eng"
~subject:"Consumer preferences"
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Journal of advertising : official publication of the American Academy of Advertising
Conference proceedings trends in business communication 2016
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"I eat organic for my benefit and yours" : egoistic and altruistic considerations for purchasing organic food and their implications for advertising strategists
Kareklas, Ioannis
;
Carlson, Jeffrey R.
;
Muehling, Darrel D.
- In:
Journal of advertising : official publication of the …
43
(
2014
)
1
,
pp. 18-32
Persistent link: https://www.econbiz.de/10010344096
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