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isPartOf:"Journal of marketing"
~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~subject:"United States"
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Journal of marketing
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Psychology & marketing
6
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Health marketing quarterly
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International journal of consumer studies
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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The American economic review
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Agricultural economics : the journal of the International Association of Agricultural Economists
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Cross-cultural buyer behavior
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Czech journal of social sciences, business and economics : an international multidisciplinary refereed journal of social sciences, business and economics
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Discussion paper / Center for Economic Research, Tilburg University
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Harvard business review : HBR
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Harvard-Business-Manager : das Wissen der Besten
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International journal of hospitality management
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International journal of management and marketing research : IJMMR
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International journal of pharmaceutical and healthcare marketing : IJPHM
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International journal of production research
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International journal of technology marketing : IJTMkt
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International journal of wine business research : IJWBR
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Journal of Asian finance, economics and business : JAFEB
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Journal of financial services marketing : JFSM
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Journal of food products marketing
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Journal of global information management
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Journal of hospitality marketing & management
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Positively useless : irrelevant negative information enhances positive impressions
Shoham, Meyrav
;
Moldovan, Sarit
;
Steinhart, Yael
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
2
,
pp. 147-159
Persistent link: https://www.econbiz.de/10011707313
Saved in:
2
When do third-party product reviews affect firm value and what can firms do? : the case of media critics and professional movie reviews
Chen, Yubo
;
Liu, Yong
;
Zhang, Jurui
- In:
Journal of marketing
76
(
2012
)
2
,
pp. 116-134
Persistent link: https://www.econbiz.de/10009737482
Saved in:
3
The effect of marketer-suggested serving size on consumer responses : the unintended consequences of consumer attention to calorie information
Mohr, Gina S.
;
Lichtenstein, Donald R.
;
Janiszewski, …
- In:
Journal of marketing
76
(
2012
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10009729591
Saved in:
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