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isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Schriftenreihe Schwerpunkt Marketing"
~type:"book"
~type_genre:"Sammelwerk"
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Journal of marketing management : MM
Journal of the Academy of Marketing Science
Schriftenreihe Schwerpunkt Marketing
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
18
Premier reference source
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Special issue: Customer engagement
Hollebeek, Linda D.
(
ed.
);
Conduit, Jodie
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011483117
Saved in:
2
Special issue: Anthropomorphic marketing
Brown, Stephen
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009733496
Saved in:
3
Special issue: Service-dominant logic : continuing the dialog
Lusch, Robert F.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003680135
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