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isPartOf:"Journal of marketing management : MM"
~person:"Collinger, Tom"
~person:"Conduit, Jodie"
~person:"Matanda, Margaret Jekanyika"
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Collinger, Tom
Conduit, Jodie
Matanda, Margaret Jekanyika
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Journal of marketing management : MM
Journal of service theory and practice : JSTP
4
Australasian marketing journal
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Customer engagement : contemporary issues and challenges
1
European journal of marketing
1
Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of wine business research : IJWBR
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Journal of Historical Research in Marketing
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Journal of sport management : the official journal of the North American Society of Sport Management
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The University of Auckland Business School Research Paper Series
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The handbook of communication engagement
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ECONIS (ZBW)
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1
Strategic drivers, anticipated and unanticipated outcomes of customer engagement
Hollebeek, Linda D.
;
Conduit, Jodie
;
Brodie, Roderick J.
- In:
Journal of marketing management : MM
32
(
2016
)
5/6
,
pp. 393-398
Persistent link: https://www.econbiz.de/10011483099
Saved in:
2
The customer engagement ecosystem
Maslowska, Ewa
;
Malthouse, Edward C.
;
Collinger, Tom
- In:
Journal of marketing management : MM
32
(
2016
)
5/6
,
pp. 469-501
Persistent link: https://www.econbiz.de/10011483110
Saved in:
3
Special issue: Customer engagement
Hollebeek, Linda D.
(
ed.
);
Conduit, Jodie
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011483117
Saved in:
4
Balancing the act : the implications of jointly pursuing internal customer orientation and external customer orientation
Conduit, Jodie
;
Matanda, Margaret Jekanyika
;
Mavondo, …
- In:
Journal of marketing management : MM
30
(
2014
)
13/14
,
pp. 1320-1352
Persistent link: https://www.econbiz.de/10010433921
Saved in:
5
Internal marketing, internal branding, and organisational outcomes : the moderating role of perceived goal congruence
Matanda, Margaret Jekanyika
;
Ndubisi, Nelson Oly
- In:
Journal of marketing management : MM
29
(
2013
)
9/10
,
pp. 1030-1055
Persistent link: https://www.econbiz.de/10010194412
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