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isPartOf:"Journal of marketing research : JMR"
~person:"Chen, Yuxin"
~subject:"Bayes-Statistik"
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Journal of marketing research : JMR
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ECONIS (ZBW)
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Modeling credit card share of wallet : solving the incomplete information problem
Chen, Yuxin
;
Steckel, Joel H.
- In:
Journal of marketing research : JMR
49
(
2012
)
5
,
pp. 655-669
Persistent link: https://www.econbiz.de/10009659298
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Estimating disaggregate models using aggregate data through augmentation of individual choice
Chen, Yuxin
;
Yang, Sha
- In:
Journal of marketing research : JMR
44
(
2007
)
4
,
pp. 613-621
Persistent link: https://www.econbiz.de/10003569727
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