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isPartOf:"Journal of marketing research : JMR"
~subject:"Customer satisfaction"
~subject:"Online-Handel"
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Customer satisfaction
Online-Handel
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Journal of marketing research : JMR
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Information systems research : ISR
3
Journal of retailing and consumer services
2
Management science : journal of the Institute for Operations Research and the Management Sciences
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Modern analysis of customer surveys : with applications using R
2
Cornell hospitality quarterly : CQ
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Discussion paper / The Hebrew University of Jerusalem, Center for the Study of Rationality
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Quantitative marketing and economics : QME
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What happens online stays online? : segment-specific online and offline effects of banner advertisements
Lobschat, Lara
;
Osinga, Ernst C.
;
Reinartz, Werner J.
- In:
Journal of marketing research : JMR
54
(
2017
)
6
,
pp. 901-913
Persistent link: https://www.econbiz.de/10011784990
Saved in:
2
Model-based segmentation featuring simultaneous segment-level variable selection
Kim, Sunghoon
;
Fong, Duncan K. H.
;
DeSarbo, Wayne
- In:
Journal of marketing research : JMR
49
(
2012
)
5
,
pp. 725-736
Persistent link: https://www.econbiz.de/10009659276
Saved in:
3
Spatiotemporal analysis of imitation behavior across new buyers at an online grocery retailer
Choi, Jeonghye
;
Hui, Sam K.
;
Bell, David R.
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 75-89
Persistent link: https://www.econbiz.de/10003947443
Saved in:
4
Learning from a service guarantee quasi experiment
Chen, Xinlei
;
John, George
;
Hays, Julie M.
;
Hill, Arthur V.
- In:
Journal of marketing research : JMR
46
(
2009
)
5
,
pp. 584-596
Persistent link: https://www.econbiz.de/10003896183
Saved in:
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