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isPartOf:"Journal of retailing and consumer services"
~person:"Arbore, Alessandro"
~person:"Danaher, Peter J."
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Consumer behaviour
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Arbore, Alessandro
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Journal of retailing and consumer services
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
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Does the reward match the effort for loyalty program members?
Danaher, Peter J.
;
Sajtos, Laszlo
;
Danaher, Tracey S.
- In:
Journal of retailing and consumer services
32
(
2016
),
pp. 23-31
Persistent link: https://www.econbiz.de/10011556593
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2
Loyalty program structure and consumers' perceptions of status : feeling special in a grocery store?
Arbore, Alessandro
;
Estes, Zachary
- In:
Journal of retailing and consumer services
20
(
2013
)
5
,
pp. 439-444
Persistent link: https://www.econbiz.de/10009768993
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