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isPartOf:"Journal of strategic marketing"
~isPartOf:"The journal of business & industrial marketing"
~source:"econis"
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Green marketing
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Journal of strategic marketing
The journal of business & industrial marketing
Journal of business research : JBR
27
Business strategy and the environment
22
Journal of advertising : official publication of the American Academy of Advertising
16
International journal of hospitality management
14
Journal of marketing communications
14
Journal of retailing and consumer services
14
Marketing intelligence & planning
14
Cogent business & management
12
International journal of contemporary hospitality management
12
International journal of consumer studies
10
Journal of business ethics : JOBE
9
Amfiteatru economic : an economic and business research periodical
8
Journal of international consumer marketing
8
Asia Pacific journal of marketing and logistics
7
Industrial marketing management : the international journal for industrial and high-tech firms
7
International journal of advertising : the review of marketing communications
7
International journal of green economics : IJGE
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of marketing management : MM
7
Journal of promotion management : JPM
7
Journal of travel and tourism marketing
7
Asia-Pacific journal of business administration
6
Corporate social responsibility and environmental management
6
Green consumerism : perspectives, sustainability, and behavior
6
Green marketing and environmental responsibility in modern corporations
6
International journal of green economics
6
International journal of production economics
6
Journal of Islamic marketing
6
Journal of global marketing
6
Springer eBook Collection
6
European research studies
5
Global business review
5
Green advertising and the reluctant consumer
5
Journal of hospitality marketing & management
5
Journal of marketing
5
Journal of the Academy of Marketing Science
5
Psychology & marketing
5
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
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ECONIS (ZBW)
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1
Green market orientation, green value-based innovation, green reputation and enterprise social performance of Ghanaian SMEs : the role of lean management
Afum, Ebenezer
;
Agyabeng-Mensah, Yaw
;
Baah, Charles
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
10
,
pp. 2151-2169
Persistent link: https://www.econbiz.de/10014471895
Saved in:
2
Pricing and green promotion effort strategies in dual-channel green supply chain : considering e-commerce platform financing and free-riding
Li, Mengwan
;
Shan, Miyuan
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2310-2323
Persistent link: https://www.econbiz.de/10014471956
Saved in:
3
Carbon emission reduction and green marketing decisions in a two-echelon low-carbon supply chain considering fairness concern
Sun, Hongxia
;
Zhong, Yang
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 905-929
Persistent link: https://www.econbiz.de/10014227514
Saved in:
4
Crossing the chasm between green corporate image and green corporate identity : a text mining, social media-based case study on automakers
Saran, Saman Mirzaie
;
Shokouhyar, Sajjad
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 116-139
Persistent link: https://www.econbiz.de/10014303146
Saved in:
5
The effects of green brand equity on green word of mouth : the mediating roles of three green factors
Mehdikhani, Rasoul
;
Valmohammadi, Changiz
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 294-308
Persistent link: https://www.econbiz.de/10012798413
Saved in:
6
Green market orientation and organizational performance in Taiwan's electric and electronic industry : the mediating role of green supply chain management capability
Borazon, Elaine Quintana
;
Huang, Yi-Chun
;
Liu, Jen-Ming
- In:
The journal of business & industrial marketing
37
(
2022
)
7
,
pp. 1475-1496
Persistent link: https://www.econbiz.de/10013401740
Saved in:
7
Extending the institutional environment : the impact of internal and external factors on the green behaviors of an individual
Gleim, Mark R.
;
Smith, Jeffery S.
;
Cronin, J. J.
- In:
Journal of strategic marketing
27
(
2019
)
6
,
pp. 505-520
Persistent link: https://www.econbiz.de/10012202769
Saved in:
8
An evaluation of the role of green marketing and a firm's internal practices for environmental sustainability
D'Souza, Clare M.
;
Taghian, Mehdi
;
Sullivan Mort, Gillian
; …
- In:
Journal of strategic marketing
23
(
2015
)
7
,
pp. 600-615
Persistent link: https://www.econbiz.de/10011479473
Saved in:
9
Towards marketing fo funcionality : insights from Michelin and Hilti
Ben Slimane, Karim
;
Chaney, Damien
- In:
Journal of strategic marketing
23
(
2015
)
3
,
pp. 224-237
Persistent link: https://www.econbiz.de/10011300853
Saved in:
10
The influence of green brand innovativeness and value perception on brand loyalty : the moderating role of green knowledge
Lin, Jialing
;
Lobo, Antonio
;
Leckie, Civilai
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 81-95
Persistent link: https://www.econbiz.de/10012202445
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